News
Xevin Investments forms a strategic partnership with an interactive agency Autentika
Xevin Investments has finalized talks on its investment in Autentika, an interactive agency providing specialized services in the use of new media and technologies for business purposes.
Since August this year the fund has supported the agency in its strategic activity. Autentika is the fourth company in the fund’s 10-month history to use Xevin founders’ experience and business expertise in areas such as investing in internet projects, advertising, e-marketing, and the internet.
“We have been looking for a partner with in-depth understanding of the market, able to support us – with advice and consulting services – in the implementation of internal projects requiring considerable material and intellectual outlays – i.e., challenging and, at the same time, high-potential projects. As active observers of the market we can see which direction which should take to offer state-of-the-art interactive solutions to our clients”, says Michał Samojlik, Autentika’s founder. Autentika is one of very few agencies with some startup experience. Our partnership with Xevin will not only enable bolder and safer investments in Autentika, but also provide us with high-quality consulting and advice based on Xevin founders’ extensive experience on the internet market in Poland”.
Within the next few months Autentika plans to launch new highly-specialized web projects and to further improve its team’s technological expertise. Autentica’s plans include gaining more experience in mass user interactions, building a new business team, proactive business development, and, most importantly, improving its existing tools such as CMS Hitso (the agency’s original tool).
“Autentika” has operated on the Polish and international markets for 4 years. The agency has experience both in the creation of companies’ images on the Web, and in implementing innovative Web 2.0 projects. Autentika’s creations are characterized by high quality; the company is recognized not only in Poland, but also abroad”, adds Krzysztof Golonka of Xevin Investments. “We have decided to support a project that is well thought out and consistently managed and developed. We have also got to know the agency’s team very well, which was an important factor in making the decision about investing in Autentika. We have many common ideas about Autentika’s further growth. Xevin will support the agency in its strategic development”.
Based on the investment agreement Xevin has acquired 30% of shares in Autentika.